Meridian Annual Leadership Summit

Challenge

Meridian Holdings needed a three-day annual leadership summit that would feel like a single coherent experience — not a venue, a production vendor and a registration provider stitched together. Delegates moved between plenary sessions, breakout majlis lounges and an innovation showcase, and every touchpoint had to carry the same standard.

Solution

PEAK designed the summit as one continuous journey. Registration, smart badges and digital wayfinding were designed alongside the stage environment from day one, so arrivals, session changes and evening functions ran on a single operational plan. A programmable LED environment and an AI information-desk concept gave delegates live agenda guidance in English and Arabic.

Delivery

End-to-end delivery covered concept, spatial layout, technical production, delegate technology and show calling. A rehearsal program ran full scenario checks before doors opened, and a single show-caller coordinated stage, media and floor operations across all three days.

Results

• Three-day program across plenary, breakout and showcase formats
• Smart-badge registration and check-in for all delegates
• Bilingual (EN/AR) wayfinding and information-desk concept
• Single integrated show-call across stage, media and floor